Case Study

Adam G. Rodriguez, Keller Williams Classic III Realty

CLIENT:

Adam G. Rodriguez
Keller Williams Classic III Realty
(407) 519-0627
http://www.CentralFloridaHomeLocators.com

As an agent who’s an expert in this area, Adam Rodriguez brings knowledge and expertise about buying and selling real estate. It’s not the same everywhere, and Adam knows up-to-date, local market conditions.

Property Address:
4276 Bugle Street, Clermont, FL, 34711

CHALLENGES:

Previously Listed Twice
Previously On Market 290 Days
Surrounded By New Construction
Competing With Major Builder

Adam G. Rodriguez, Central Florida Realtor, was the third agent to represent a previously unsold property. The property was virtually brand new, built within the last two years. However, it was located in a new neighborhood surrounded by builder construction. The builder had an active model home and was offering a variety of purchase incentives including free upgrades and closing cost assistance. Additionally, the home was previously on the market for a combined 290-days without any viable offers. The home itself was immaculate and had many upgrades, but required staging and effective marketing to compete with the builder.

DEVORE DESIGN SERVICES:

Real Estate Photography
Narrated Video
MLS Virtual Tour
Single Property Website

Adam recognized the need to market the home effectively, considering it was competing with a large publicly traded builder. He staged the interior and hired DeVore Design to provide real estate photography, a narrated video walk-through tour and a dedicated single property website. These efforts exceeded the efforts made by the builder, and would help capture the attention of buyers.

RESULTS:

Under Contract In 8-Days
Full Price Offer
Sold For $10K+ Previous Listing

Adam Rodriguez received a full price offer on the property within 8-days. And, the sale price was $10K more than the previous listing! The homeowners were absolutely thrilled with the efforts made by Adam. Previous listings included inadequate cell phone pictures without any video or additional digital marketing efforts. The homeowners recognized the value of DeVore Design’s services, and it is clear to them that Adam Rodriguez knows how to get results, even in the face of insurmountable challenges. Rather than deeply discounting the property, Adam combined his expertise with DeVore Design’s photography and video services to compel buyers to purchase the property.